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Learning Histories

Do you want to Dance?
(Forming a Strategic Partnership.)
Part 1 of 7

Choosing your Dance Partner
(Selection Criteria for Strategic Partnerships.)
Part 2 of 7

Learning the Dance Steps
(The Step-by-Step Process for Developing and Maintaining the Partnership.)
Part 3 of 7

How to avoid stepping on each other's toes while dancing
(Critical lessons learned & recommendations.)
Part 4 of 7

Evaluating the dance performance
(Rating the effectiveness of the partnership.)
Part 5 of 7

Learn to Tango
(Experiment for better performance.)
Part 6 of 7

Let's Dance
(Find the right partner for your organization and then dance.)
Part 7 of 7

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Home Management Resources Partnership
Part 3 of 7

Learning the Dance steps: The step-by-step process for developing & maintaining the partnership.

The most fundamental key to the success of the partnership is finding a way for organizations of disparate sizes and resources to equally participate in the initial development phase. Memorial Hospital had 3,500 employees, whereas Home Management Resources had a staff of approximately 50 people, most of whom were volunteers. At first, some members of Home Management Resources were concerned that they might be dancing with an "800 pound gorilla". It was important for the undertaking to be mutually inclusive from the start. The ultimate goal was a true partnership, not the dependency of a smaller organization upon a larger one with access to more resources. In 1999, a group of approximately 30 people was assembled with representatives from staff, boards and management of each organization. Barbara Walsh, Assistant Director for Organization Development, acted as facilitator and organized the initial meetings. She brought valuable facilitation skills to the process as the partners were getting to know each other. One of her main tasks was to ensure equal participation of both partners in the planning process. Participants met monthly for one year to develop the plan of action for this new strategic partnership.

Step 1: Understanding the change process: It is critical that the participating organizations receive assistance in managing the inevitable change that accompanies a new partnership. In the initial meetings the participants were led through a 5 step Change Management Model in which they learned how to:

  •  Motivate change and create readiness for it. They also learned some methods to help overcome the anticipated resistance to change.
  •  Understand the individual mission, vision and goals of each organization and begin to identify the common values and goals to build the foundation of the partnership.
  •  Develop support to drive the change. In this step, key stakeholders who would be instrumental to the success of this new working relationship were identified.
  •  Manage the transition. Group members committed to action plans and activities to support the desired outcomes.
  •  Manage the momentum. Participants discussed how to provide resources for change as well as how to best develop new competencies.

Step Two: Creating a shared vision for this partnership. For Memorial Hospital and Home Management Resources, everyone in the planning group was committed to a shared vision of "creating a healthier community by strengthening families." It is critical that an attitude of equal participation from each organization be established from the start. Therefore, sessions to create the vision should be conducted by a skilled facilitator. For example, at the end of one year of planning meetings, Memorial Hospital and Home Management Resources agreed on the following Partnership Development Plan:

The main priorities and desired results identified by the group were:

  •   Increasing the capacity of both organizations.


  •  Creating synergy through shared resources.


  •  Offering services in new locations and to new client groups.


  •  Improving the quality of life in the workplace and community.


  •  Gaining "buy-in" from the community for the shared vision.

Step Three: Developing the plan. In this phase, everyone rolls up their sleeves and gets to work with regard to how this partnership will work. It is necessary to specifically identify the goals, actions necessary to achieve the goals, and the desired results. The meetings centered on setting priorities and making plans on how to implement them. The group then needed to identify the specific actions that would yield the desired results and assign accountability for each action item:

For example:

  •  Expanding staff and resources to meet expansion needs.
  •  Investing in the technology infrastructure of HMR.
  •  Identifying new alliances/co-mingling clients.
  •  Sharing knowledge through best practices and cross training.
  •  Co-sponsoring and participating in community events.

Step 4: Identify Critical Success Factors/Potential obstacles: At each meeting the group identified what they perceived as the factors that were necessary to achieve the desired outcomes. Potential barriers to success were also identified. For the partnership between Memorial Hospital and Home Management Resources, the critical success factors were:

  •   Active commitment of people.
  •  Development of other appropriate alliances.
  •  Adequate funds and infrastructure.
  •  Effective marketing and promotion.
  •  Increasing the visibility of HMR.
  •  Commitment to open and frequent communication.

Some of the potential obstacles that could derail success were identified as:

  •  Resistance to change.
  •  Over-extension of both organizations' resources.
  •  Poor or inadequate planning.
  •  Loss of vision/deviation from goals.
  •  Turf battles and egos.
  •  Limited resources.

Step 5: Develop a process for ongoing evaluation of the partnership: Intending to go beyond traditional program evaluation, the development group established the following criteria for evaluating the success and effectiveness of the relationship itself:

  •  Internal Linkages: Have we established successful working relationships within our organization to link our partner with key staff and resources?
  •  External Linkages: Have we introduced our partner to appropriate external resources/people who can contribute to the achievement of our partner's goals?
  •  Project Innovation: How successful have we been in creating new and different collaborative initiatives together?
  •  Capacity Building: Have we enhanced our own ability to provide support and services to our customers as a result of this partnership?
  •  Shared Learning: Have the staff, volunteers, board members and clients/customers of each organization benefited from what we have learned together?
  •  Partner Transformation: To what extent has our own organization changed as a result of participation in this relationship.